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Revenue forecasting can also come into play here ensuring that individuals can focus on activities and actions that are prioritized on a weekly or even daily basis each quarter. Adjust Variables Consider all factors in your day-to-day interactions with customers rather than just looking at last year's numbers. Advances in digital and analytics enable financial services businesses to capture vast amounts of data on customer preferences and behavior. Make sure you ask the right questions across the board. What can you do to streamline the process, where can you invest, and what details need your attention to grow. Instead of simply looking at historical close rates and sales velocity, drill down into what your team knows about your current prospects. By talking directly to prospects you and your sales staff will better understand a prospect's closing potential.
This will also help by having a conversation about their objections or delays so you can address and work to resolve them. It might also be a good idea to combine all data sources and have the sales team analyze the data collectively in order to iron out differences before preparing a forecast. The Devil is in the Details Email Marketing List Capturing additional data at any time can help you better understand your customers and ensure your business remains focused on excellent customer service. Understand your business Use When things get busy it’s easy for different or incorrect data entries to occur within a team. So tracking becomes a problem and reporting becomes based on inaccurate numbers and data.
Make sure all your sales data is always up to date and accurate as this will guide your decisions on how to improve and optimize. To maximize the chances that your team will always have access to accurate data, here are two things you can do. Lead by example. Hold yourself to the same standards as your sales team and always enter your own data correctly and in a timely manner. Make sales forecasting the focus of everyone. Let you The importance of having teams actively involved in forecasting so they are up-to-date with adequate data Another thing to keep in mind for financial services sales are recurring trends. For example, if you provide accounting services or financial advice, how will the demand for your services change as the tax year ends? Your sales may have been significantly lower in the six to seven months leading up to that and in the past three months. Your sales may surge.
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